Since we had the cover page done it was a matter of consistency and keep the aesthetic and theme consistent throughout the magazine.
At we first we wanted to go for a pink theme however we decided to change that to nude because since it’s the contents page we needed a subtle introduction to the magazine which is still aesthetically pleasing and minimal.
Once we changed the theme and colour palette for the contents page, we also ended up changing the grid layout to suit our aesthetic which was minimal and effective.
At first, we had a script font as the title however we wanted an editorial feel to the magazine, so we changed the font from "Magnetic italic" to "Meno Banner regular" which beautifully matched with the feel and theme of the contents page.
For the body text we wanted a font that went well with the title font and that is not too distractive but rather enhances small details of the page. We choose the body text "Menno Banner regular" for both the title and body text because it gave the minimal feel and aesthetic that we were looking for.
At that point once we had the grid layout and colour theme down, it came down to perfecting small details such as having page numbers and adding borders around the title and the numbers.
We made sure to keep certain details consistent such as borders around the page numbers. One important detail that we kept consistent is the grid layout which kept all the information in the middle across all the pages which were in line with the top and bottom of the flower on the advertisement page.
Overall, I am very pleased with the final outcome of the contents page because it set the standard and the feel for the rest of the magazine. Just like we did for the cover page we did our research thoroughly and made sure everything linked to our aesthetic and target audience.
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